Junipurr Journal: June 2022
Dear Junipurr Family,
I hope you had a great May! We are loving the weather here in Canada, and are trying to spend as much time as we can outdoors. I got a new bike for Charlotte and am trying to teach her how to ride even though I don't know how to!! We're grateful to have had a few gatherings with friends and families this month, which is something we missed so so much!
From a Junipurr perspective, we are happy to welcome 6 new members to our Junipurr Pro Team - Alexandra Letarte, Casey Morason, Daryn Webb, Vishal Rambharose, Patricia Brewster and Annie Buechlein.
For everyone who has applied, we really appreciate your dedication to the Junipurr brand and the fact you understand what we are all about. We loved reading your answers and it gave us great insight into what steps we can take to improve our business and serve you better.
We continued to come up with new Pro Tips from our Pro Team - focused on what to keep in mind when placing your first gold order. If you have any questions you would like answered, please respond to this email.
We also did a major restock and launched our Scene Collection this month along with 12 other new designs this month! Lastly, we are happy to have Jess Flowers as our May recipient of our Piercer Growth Fund!
What we accomplished:
Welcome our new Pro Team Members
We are so excited to announce 6 new Junipurr Jewelry Pro Team members!
To learn more about new members and their careers, check out the Pro Team page.
First of all, thank you to all of you for your trust and support of Junipurr over the past 2 years.
As we continue working to see how we can improve our products, we have been trialling steel pins in-house since last year and we are pleased, after multiple rounds of positive feedback, to have recently launched our new designs and restock items with all-steel pins.
We would love to get your feedback on how you feel about them and if you love them as much as we do. While returns have been very slow at around 0.3%, we believe this will reduce that number further. Thank you in advance for completing this short survey. We will continue to gather feedback to make the best decisions possible.
This steel pin beta does not affect our existing warranty and return policies. We offer a lifetime warranty on our products and that will not change.
Pro Team, Pro Tips
Thank you to our Pro Team members - Courtney and Annie for sharing their tips on what to keep in mind when placing your first gold jewelry order.
"Don’t worry about what the studio down the street is ordering. Bring in your own vibes, create a scene where people want to come to your studio to pick our beautiful pieces of jewellery and start small. The big ticket items gain you less profit when you sell one, vs 10 basics! And always, reach out to us pro team members cuz I’m always happy to help!" - Courtney Rose
"Start with a few pieces and reinvest the profits from those back into a bigger order the next time. Get a beautiful big“show stopper” to wow your clients, as well as a few more basic lower price point items. Photography makes a huge difference. Post pictures of the jewelry to help the clients see what new things you have. Offering to do special orders for clients with a deposit also helps a lot in the beginning. Once the clients see it in real life, they will fall in love. Feel free to reach out and ask us, we are here to help!" - Annie Buechlein
Restocks and New Arrivals
In case you haven't heard, our New Arrivals and Restocked pieces are now LIVE and available worldwide. That's 17 new designs!
Say hello to our new Scene Collection made of Rhodium Black Gold!
Featuring our Scene Koi, Scene Moon, Scene Hammered Disk, Scene Star and Scene Oh Doctor!
Piercer Growth Fund
We’re excited to announce that Jess Flowers is our May recipient of our Junipurr's Piercer Growth Fund.
"One goal I have for this year is to keep on expanding my jewelry selection so that clients have any option they can think of! It’s a wonderful thing to make high-quality jewelry accessible, and it’s a wonderful thing to see someone’s eyes light up when they see their dream piece. I plan on using these funds on Junipurr pieces to stock even more gold pieces." - Jess Flowers
With this fund, we hope to highlight and assist other aspects of a piercer's growth, professionally and personally.
It's important to remember that being a piercer is so much more than just the technicals and the jewelry, it's being well-rounded and we hope this fund will ignite and aid in the passion to do better and take care of yourself.
If you’re interested in applying for Piercer Growth Fund for June, follow the link below. The winner will be announced on June 15th. Good luck
Can we get a drum roll please...
Posse was designed by our Pro Team member: Jess Stellars @jessicat_piercing. It was inspired by being a super-strong, boss lady and the word 'empowerment'.
"For me, empowerment is about coming into your own, feeling strong and becoming the best version of yourself. I thought the butterfly was super symbolic of this! The growth, the transformation, the process and feeling the wings of empowerment!"
You can grab yours today by shopping the link below. Available in Yellow Gold, Rose Gold and White Gold worldwide!
In June, we're celebrating Pride month! The LGBTQIA+ community has always played a substantial role in the history of body piercing, and we'll be using our platform to amplify the voices of the community.
As part of a "Pride Month Spotlight", we'll post Q&A's on our Instagram to help the push for equality. If you'd like to participate, comment on our Instagram post here with your answers.
Thank you for your continued support everyone. I would love to hear from you so email me or IG DM me anytime! Until then, stay safe, healthy and take care of each other!